SEO - Search Engine Optimisation
NBM Web Designs is proud to offer an SEO service that doesn't try to baffle it's clients with jargon or make unrealistic or "conditional" promises. What we offer is a service that is honest and open from the outset. We inform our clients exactly what we can achieve and how we are going to achieve it and continue to do so through the entire process. We believe this is an important, albeit radical, approach to any SEO service since without our clients involvement we simply couldn't produce a strategy that is both easily maintainable and in keeping with the clients ... for their website.
The following is a very brief explanation of SEO including what it is, why it's important and what we can do for our clients. For a more detailed explination of all things SEO, please take a few moments to read our SEO blog. Alternatively, if you have any questions you may find the answer on our FAQ page. Failing that, please feel free to contact us directly with your questions, queries, comments etc.
What is SEO
Very briefly, SEO is all about improving your websites position on the search engines results page (known as the "SERP's"). There are several factors that effect the position of your website in the SERP's including (in no particular order but not limited to) links, keywords, page-rank* and content.
* The term "PageRank" is a trade mark of Google.
What does this cost?
Not as much as you think and a lot less than our competition!
Before we take on any SEO projects there will be an initial consultation period, provided free of charge, where the project will be discussed by all parties. It is preferrable to do this online but meetings can be arranged if desired*. The aim of this discussion will be to create a specification complete with budget, aims, objectives, targets, goals etc.
* All travel expenses are charged.
| Service Option | Inital Fee | Ongoing Monthly Fee |
| Option 1: One time website optimisation. Website content (copy) analysis, Link analysis and building, Keyword research, search engine and directory submissions, |
from £150 | N\A |
| Option 2: Complete website SEO management. As per Option 1 but includes our continued service option. |
from £150 | from £25 |
| Option 3: On-going service. We will continue to monitor and update the websites SEO strategy. This option is available at anytime and how many hours we dedicate to your website will normally be based on your budget. More details of this can be provided by either application or as part of the free consultation period. | £25 | from £25 |
Dispelling the myths
Some facts to bear in mind:
- Google is the chosen search engine for approximately 70% of searches.
- Keywords are not as important to your Google PageRank or SERP's positions as some will have you believe although Yahoo does view them with a closer eye.
- Subscribing to 'Link farms' is not a good idea and often results in a website being blacklisted from search engine results!
- Good, solid content will show better results than any other single factor.
- A high PageRank does NOT guarantee top positions in the SERP's.
- PageRank can go down as well as up and is subject to change on a monthly basis (often referred to as the "Google Waltz").